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ABOUT NOVA89

NOVA89 all started from a bedroom in the West of Scotland with one mission: to inspire and empower fitness enthusiasts to pursue their goals with passion and purpose, with gym wear that's as cutting-edge as it is stylish.

Our community isn’t defined by location, but by our shared mission of becoming the strongest version of ourselves and building real connections along the way.

We are stronger together.

WHY NOVA89?

“Nova” originates from the latin word “novus” meaning “new”: symbolizing a fresh start, transformation, and the unlimited potential within you. In astronomy, a nova is a star that suddenly shines brighter than ever before representing a powerful moment of change and growth.

In numerology, the number 8 embodies strength, resilience and the drive to achieve your goals. 9 symbolizes wisdom, growth, and the completion of cycles, just like your every set or workout.

Like a star, everyday is an opportunity to strive towards your goals and personal growth.

We hope you let us be a part of your journey, and look forward to seeing you shine brighter like never before.

OUR CORE VALUES

1

Empower

We’re here to inspire and motivate women to become the strongest, most confident version of themselves, inside and out.

2

Hype The Community

We are stronger together. We’re building a space where every woman feels seen, supported and celebrated. No competition just connection.

3

Be Real

Put you first, always. No fake hype, no empty promises. Just real support, real care and real quality.

4

Remember Our Roots

We started in a bedroom and we’re proud of it. No matter how much we grow, we remain humble and remember who we do this for.

5

Innovation

We never settle. We listen, adapt and level up so your gym gear always works as hard as you do.